ABOUT US
PRODUCING PREMIUM-QUALITY JAPANESE TABLE GRAPES
Greencollar New Zealand cultivates premium-quality, hand-crafted Japanese Table Grapes on its 20-hectare vineyard situated in the rich alluvial Heretaunga Plains of sunny Hawke’s Bay, located on the East Coast of New Zealand's North Island.
Founded in 2020, Greencollar New Zealand marries ancient Japanese growing techniques with New Zealand's renowned horticultural expertise to produce exquisite, premium-quality Japanese Table Grapes. As a subsidiary of Greencollar Japan, backed by the majority shareholder Mitsui Fudosan Group, Greencollar New Zealand upholds the highest standards in grape cultivation.
In the sun-drenched Hawke’s Bay, Greencollar New Zealand grows a variety of delicious, sweet, and aromatic Japanese table grapes, including Violet King, Kyoho, Yuho, Kirameki, My Heart, and Muscat Zipangu.
Passion for sustainability
Greencollar New Zealand is committed to the path of lasting sustainability and carbon neutrality. Our dedication to the environment drives us to prioritise organic growing methods and to continually seek out more eco-friendly practices. This commitment isn't just about how we grow our produce—it's how we grow our business. For example, we are repurposing existing winegrape vineyards for table grapes, reusing infrastructure and employing top-grafting techniques to develop a one-of-a-kind hybrid growing system.
In doing so, Greencollar New Zealand seeks to honour the legacy of those who came before us, while paving the way for a greener future.
Greencollar New Zealand Ambassador - Sir John Kirwan
As a member of the All Blacks (New Zealand's national rugby team), legendary athlete Kirwan competed in 96 games and was appointed a member of the Order of the British Empire in 1989 for his contributions to the sport of rugby.
Having played around the world, including Japan, he retired in 1999. Since his retirement, he has been active as a professional coach.
From 2007 to 2011, he served as the head coach of Japan's national rugby team (leading them in two World Cup turnouts).
His contributions to early treatment of mental health have drawn acclaim, and he was knighted by the Queen of New Zealand, being bestowed the title of Sir.
At the Rugby World Cup 2019 held in Japan, Mitsui Fudosan Co., Ltd. helped draw attention to Kashiwa, a city planning the "smart city" of the future, by inviting the All Blacks for preseason training there.
In 2020, Kirwan took a deep interest in the potential and social significance of the GREENCOLLAR project, and he was appointed Executive Adviser of GREENCOLLAR New Zealand in order to support the project's growth in the country.